FOXY Choice - FOXY Lady Approved and Female Friendly

Motoring businesses that meet

Foxy Lady Approved

Female Friendly Standards

How to find a female friendly garage or car dealer

We identify, approve and monitor genuinely female friendly garages, car dealers and tyre centres based on their evident commitment to quality standards including an ethical and customer focus. They must all sign the FOXY Lady Promise to ‘never overcharge, patronise or sell women anything they don’t need’ before we badge them as FOXY Lady Approved, promote them to women and measure their performance by feedback.

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FOR THE TRADE: Find out how to become FOXY Lady Approved

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    Did you know that the number of female registered keepers of cars has increased by 61% since 1997? Yet 92% of consumers still say car advertising is ‘too masculine’ and 77% of women were ‘put off’ buying a new car as a result (Autotrader research 2018).