Female friendly marketing and advertising services
The UK's female friendly garage network
FOXY Choice is the UK's female friendly garage network. We identify, approve and promote genuinely female friendly garages, fastfits, dealerships and bodyshops; monitoring and reviewing their performance levels through online feedback from female customers.
In recognition of their commitment to quality we give discounts to ATA employers, BSI Kitemark holders, members of fully approved OFT Code schemes and Motor Codes subscribers.
What FOXY Choice does...
What we expect from garages, fastfits, dealerships and bodyshops...
Your choice of website entries...
How can I join?...
Download the latest rate schedule.
Download an application form to join the network.
What FOXY Choice does
Genuinely female friendly garages that meet our standards pay an annual subscription for marketing and advertising services that include
- A search engine optimised 'female friendly garage/bodyshop' entry at this website see below for choices
- Female friendly marketing materials for reception areas
- Female friendly logos for websites, signage, adverts, leaflets and stationery
- A separate listing at www.femalefriendlyapproved.com
- Publicity in the FOXY Lady Drivers Club Members VIP website area listing contact details, links and any seasonal services/offers
- Gift memberships of FOXY Lady Drivers Club as specified, each worth £23, to bring you new female customers
- Optional PR services for your business news and/or female staff using FOXY Lady blog, Twitter and Facebook resources
- Online female garage testimonials
- Female friendly marketing advice and tips
Please see our 'at a glance' rate schedule to choose the best package for your business.
What we expect from garages, fastfits, dealerships and bodyshops
To join the FOXY Choice approved female friendly garage network we require you to
- Sign the female friendly FOXY Promise 'to never overcharge, patronise or sell women anything they don't need or want to buy.'
- Demonstrate quality credentials such as ATA, BSI PAS125, OFT approved code and/or motor manufacturer approval. In the absence of this we will request advance sight of three recent female testimonials to be submitted via the Good Garage Feedback link (top righthand menu) at the FOXY Choice website home page.
- Include time-saving and/or stress-busting customer services like courtesy cars, local car collection services, early and late opening hours and/or free vehicle checks
- Offer female extras.
Whilst none of these are compulsory we like to see:
- Women in customer facing roles
- Ladies evenings organised to help women run their cars and
- Female garage testimonials submitted via this website as part of the monitoring process.
Your choice of website entries
A 12 month Bronze package costs £60 plus VAT and includes a text only classified advertisement (see below) and 2 specific search* categories.
A 12 month Silver package costs £120 plus VAT and includes a full colour website page with visit tracker (see below) and up to 6 specific search* categories.
A 12 month Gold package costs £180 plus VAT and includes a full colour website page with visit tracker (see below) and up to 12 specific search* categories.
*Search categories are air conditioning, bodywork repairs, brakes, car servicing, diagnostics, exhausts, mechanical repairs, MOT tests, new cars, parts and accessories, used cars.
How can I join?
If you would like to join FOXY Choice's female friendly garage network...
- Choose the package to suit you from the rate schedule
- Read our Terms and Conditions
- Fill in the application form
Your quality credentials and testimonials will be checked and, assuming your application is accepted, we'll create your website entry, send you our Subscriber Pack and an invoice payable within 30 days.
Download the latest rate schedule.
Download the latest application form to join the network.
Read on to find out ...
The female friendly business case
Business promotions with FOXY Lady Drivers Club
Using SEO, PR & social media channels
Terms and conditions
